Micro dramas are captivating global audiences with their fast-paced plots, yet the billionaires and deities whose mere smiles tug at countless heartstrings may not always be portrayed by human actors.

AI-generated micro drama “Feng Shui Tian Shi”, meaning master of feng shui, has gone viral since its release last week, amassing over 100 million views within just 12 hours on Douyin, the Chinese version of TikTok.

“It looks so real. I didn’t even realize it was AI-generated at first,” one social media user commented, highlighting the content’s striking lifelikeness. The hit underscores AI’s growing role in micro drama production and its potential to reshape the burgeoning industry.

According to DataEye, a leading industry data platform, AI-generated comic-style micro dramas accounted for an estimated 16.8 billion yuan (about US$2.44 billion) in market share in 2025, and over 10,000 such productions have been released monthly since the start of 2026. Behind these remarkable numbers lies the rapid advancement of AI technology. In the past, AI-generated images were often criticized as unnatural and inconsistent. Today, however, AI models can produce videos with professional-level cinematography and lifelike characters, with the most advanced systems now achieving a usability rate of over 90 per cent for generated footage.

Xinhua

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